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Handbuilt Wheels Made to Last

Precision built, custom bicycle wheels – build the perfect wheelset with your own hub, rim, and spoke choice.

Up to $600 off Chris King R45D Wheelbuilds

Build a Custom Gravel or Road Wheelset with any 

24 hole Astral or ENVE Rim

We believe handmade is the way. Whether you’re starting a custom bike build, upgrading, or want a second wheelset, we build bombproof wheel-sets tailored to your riding. 

Custom Shop

Build a unique wheelset for your bike. Pair your favorite rim and hub. Customize colors, spokes, and more

Dynamo Wheelsets

Stay illuminated and fully charged with a SON Dynamo wheel. Pair with your favorite alloy or carbon rim

In-Stock Wheels

These wheelsets are pre-built and ready to ride! Check back often, this section is updated regularly

Connect with us!

Keep up with the latest at Stoke, or say ‘hey’. We’ll post some of our best wheelbuilds, new instock offers, and tips for keeping your wheels nice and true.