Handbuilt Wheels Made to Last

Precision built, custom bicycle wheels – build the perfect wheelset with your own hub, rim, and spoke choice.

Up to $600 off Chris King R45D Wheelbuilds

Build a Custom Gravel or Road Wheelset with any

24 hole Astral or ENVE Rim

We believe handmade is the way. Whether you’re starting a custom bike build, upgrading, or want a second wheelset, we build bombproof wheel-sets tailored to your riding.

Custom Shop

Build a unique wheelset for your bike. Pair your favorite rim and hub. Customize colors, spokes, and more

Dynamo Wheelsets

Stay illuminated and fully charged with a SON Dynamo wheel. Pair with your favorite alloy or carbon rim

In-Stock Wheels

These wheelsets are pre-built and ready to ride! Check back often, this section is updated regularly

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Keep up with the latest at Stoke, or say ‘hey’. We’ll post some of our best wheelbuilds, new instock offers, and tips for keeping your wheels nice and true.